Shit happens

I remember as a teenager how much easier it was to swear in a foreign language. In your mother tongue swear words always shock. In other languages they sound harmless. Which is probably why I find this poster for a German employers’ liability insurance company shocking.

I hear a lot of Germans saying “shit happens” in public. It’s obviously entered the common parlance. It’s shocking enough to hear people saying it, but to see it on a POSTER is a real shocker for me!

shitadvert.jpg

Oh well. C’est la vie.

Alex Woodruff

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