Piggyback rider
By Alex on Aug 17, 2007 in Marketing mishaps, Political/Legal
This has to be one of the most blatant examples I’ve ever seen of “passing off”. Basically, the neatly named “Dromedary” is counting on Mexican illiteracy, cross-eyed consumers, or pure ignorance.

It may be no surprise to hear that – as far as I’m aware – this brand (that is clearly riding on the back of another) is no longer on the market. Guess Camel got the hump (they had to fund the advertising and build up the brand franchise) and blasted them out of the Mexican desert.
See also: Pringles.

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