Tag Archives: Deutsche Post


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Customer language

The Postbank, linked to Deutsche Post, has obviously worked out that it has non-native speakers of German using its ATMs (cashpoints). Especially at this time of year, there could be quite a lot of visitors to Germany thinking of withdrawing cash. So to help people who don’t speak German navigate their way through the machines, they now have a message … Continue reading


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Green post

It’s great to see excellent branding. As with this new German postal services provider: PIN Group. There are parallels between this brand and Yello Strom (the energy company). When they kicked off, privatisation was looming on the horizon for German energy companies, operating as monopoly holders by federal state. And electricity being an intangible consumible which is almost impossible to … Continue reading