Alex Woodruff Biz Buzz

Penaten website screenshot. Source: company website This is obviously a market that has passed me by. But not Johnson’s, otherwise known as Penaten in Germany. After my trip to Italy last year, I’ve discovered that this miracle product is not just available in southern Europe. Now, thanks to the efforts of international product managers, your [...]

Hope in a bottle I stumbled across this product in Italy. Not a familiar sight on shelves in the UK or Germany, but apparently marketing execs in the States hope it will pull in the mums. It has a totally clear benefit: the baby will sleep. As it says on the US website, “There’s nothing [...]