Alex Woodruff Biz Buzz

Source, screenshot from: http://www.sparks.com/home.jsp#/home I’ve heard it said that any publicity is good publicity – as long as you can repair the damage when it’s not positive. I wonder if SABMiller agree. In the states, their brand “Sparks” has been creating a ripple or two. Critics and lobbyists keen to nip teenage drinking in the [...]

Well, for years people have been secretly spreading the word about Marlboro’s supposed “involvement in foods and drinks markets”. Few end consumers knew that the owner, Philip Morris, which had often reaped criticism for promoting its tabacco products, also marketed household favourites as varied as Milka chocolate, Jacobs Krönung coffee and Toblerone in Germany, and [...]