Tag Archives: Sainsbury’s


Putting your foot in it

I often post on this blog about things that I find shocking as a Brit living abroad. If it’s not about rudeness or inappropriate visuals it’s about marketing departments unknowingly putting their foot in it. For more, see the Cultural Hotpot posts. Well, this time something in reverse. If you’re German, would this make a shiver go up your spine … Continue reading


Local produce or a marketing con?

My eye was caught recently by an article in an English newspaper on a loophole in the law. Marketing johnnies have been quick to exploit it. Like many nations, the Brits are keen on home-grown foods (and although others mock us, there are actually some superb dishes in British cuisine). One such product is the Cumberland sausage. Of course to … Continue reading