Tag Archives: Tamaris

Aimed at 110,000 soles.

Guerilla marketing – not in our little town

My eye was caught recently by an item in a specialist marketing and advertising magazine about guerilla marketing. An ad agency in the relatively small German town of Eschweiler had obviously been briefed to create as much hype as possible for the opening of a new Tamaris shoe shop. The publicity stunt they came up with – designed not only … Continue reading